JAMfest is an international event production company that hosts approximately seventy cheer and dance competitions across the United States, Europe, and Canada. We are based in Louisville, Kentucky, and we employ a courteous and energetic staff that sets the bar high when it comes to customer service. One of our company’s core values is to “Create a lot of fun and excitement,” and that’s just what we do at every event. At JAMfest, we FUEL YOUR SPIRIT in so many ways…

We make it FUN for spectators of all ages… Our events are always FREE ADMISSION* – no lines, no tickets, no hefty admission fee. Just an open door to come and go as you please! JAMfest Events allow any spectator to photograph and video their team’s performances, and personal cameras of all kinds are welcome. If an athlete has brothers, sisters, cousins or friends coming to watch at JAMfest, we also have a super fun inflatable fun zone that they can play in for FREE!

*Six Flags Thrill JAM is not a free admission event due to the fees that Six Flags imposes in order to enter the theme park.
**Cheer Super Nationals is not a free admission event. Admission is $15/day or $25/weekend per person.

Jammy JAMfest MascotDo you know this face?? Chances are that if you’ve been in this industry for any time at all that you definitely know! This is our amazing mascot, JAMMY! He attends every event and is always on the lookout for the next Spirit Award winner. Because JAMMY has become the icon of JAMfest, we now also have an awards show in his honor. The JAMMY Awards take place annually at JAMfest Cheer Super Nationals, and aim to recognize and show genuine appreciation for the people in our industry who are using their SPIRIT for more than just a cheer or dance routine.

JAMfest is big on recognizing teams for more than just having the best performance at events too! We give staff-nominated Spirit and Sportsmanship Awards at every session, in addition to judges choice Best Choreography and Most Entertaining Awards. JAMfest is known for throwing out tons of free stuff at every event, so you don’t have to be an athlete to take away a cool souvenir! Look out for frisbees, koozies, squishy balls and more to come flying through the crowd all day long!

JAMfest was founded in 1995 by Aaron Flaker and Emmitt Tyler. Dan Kessler later became a partner of JAMfest, and all three are currently the co-owners and founders of the JAM Brands. The JAM Brands is the parent company of JAMfest, LIVE!, COA, Coastal, GLCC, America’s Best, Game Day, JAMwear, as well as a partner of the NLCC to produce The U.S. Finals series of events. To learn more about the JAM Brands, check out www.jambrands.com.